Global Conference

'Herbert Smith Freehills'

Extending a longstanding relationship, Destination was asked to manage the Herbert Smith Freehills (HSF) Global Conference in Hong Kong.

A vital event, it was the first global conference for the firm, and involved both the London and Australian event teams working collaboratively to execute a seamless conference.

Conceived in-house over a two year period and executed over 4 days, our pre-planning and depth of experience came to the fore. The event demanded attention to detail and flexibility, with many last minute travel requests.

Our desire to immerse ourselves in the clients business, to listen, adapt, and become an extension of the HSF team delivered an exceptional event.


The Details

Managing 450 partners complex and sometimes demanding travel requirements from across the globe
Seamless conference logistics including travel, accommodation, transfers and dinners
Dealing effectively with 25 countries and various languages
Managing, negotiating and coordinating two hotels, 500 hotel rooms, and 18 conference rooms
An imaginative conference dinner at the soaring Sky100


I cannot thank you all enough for the hard work, dedication, and incredible professionalism with which you have collectively produced and facilitated the best partner conference that this firm has ever had.

Greater China Managing Partner
Herbet Smith Freehills

168 Greville Street
Prahran, Victoria 3181
Phone: +61 3 9544 9600
Glenn: +61 419 883 107